As the steamy days of August begin, we are reminded of that feeling you get when your first mug sits just under your nose and the steam raises your eyebrows and pulls your eyelids back from their morning fog. August at Peace Coffee means we are fixing our gaze on the great Minnesota get-together. Yes, it’s time again to begin talking about the Minnesota State Fair, and this year Peace Coffee’s presence is going to be bigger and better than ever!
We want to truly capture the spirit of our 20th year over the last few months of 2016, and we’ve been scheming big plans to take you behind the beans and into our story as it’s grown from selling beans door-to-door via our BOB trailers in south Minneapolis. August is phase one, and we’re planning to really push our presence on the grounds of one of the country’s greatest summer gatherings.
We can only give you a sneak peek of what’s to come, but we are planning some great things for this year including a fully redesigned space in the Healthy Local Foods area of the Eco Experience building. We are taking our theme up north and plan to include some larger-than-life characters, while sampling two of our favorite coffees from 9am-3pm every single day. We are also excited to bring into focus the places that you can find Peace Coffee on the shelves, as we’ve added a lot of highly accessible accounts over the past year.
So stay tuned and watch for our #RaiseAMug hashtag as we reveal details about giveaways, where to find us, and how to be part of the party!