Packaging Shift

May 31, 2012

For those of you who regularly order your Peace Coffee online, you will notice a packaging shift starting June 1st. You may recognize the package as our 12oz. bag, originally created to better fit onto grocery shelves. Now we’re streamlining our lineup and bringing that bag to all of you. No window for the beans to peep through and a sturdy, square-cornered construction means fresher coffee and fewer shipping snafus for everyone!

We hope you’ll enjoy better breakfast reading because of it too — there’s lots more room for information about the coffee, including tasting notes so you can compare impressions with our roasters. Also look for fun facts in hidden places, and, of course more of the same delicious organic, fairly traded coffee inside.

If you do the arithmetic, you will notice a small price increase going into effect at the same time. This increase reflects our steadily rising raw material costs, in particular, coffee prices. Even with this increase, brewing a cup of coffee at home remains one of the most inexpensive luxuries you can indulge in — especially when one considers the staggering amount of work that goes growing each pound of coffee.

As always, our five-pound bags are an economic option and a great way to be green by using less packaging!

Thanks for your continued support, and feel free to drop us a line if you have any questions.

Avatar image: smiling cup with bird

Published by Peace Coffee on May 31, 2012.

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