The French Roast Switch!
by Keith Tomlinson, Peace Coffee Head Roaster

At some point in the year, the secret gets out. The people that are "in" on our delicious Mexican Dark Roast coffee become, for a couple of months, part of the bigger group of French Roast fans. You see, up until this point in the year, we have been exclusively roasting Peruvian coffee for our French Roast. But as we await the new crop of Peruvian coffee from Coop Pangoa, we have switched our French Roast origin to the delicious new crop from the Coop Maya Vinic in Chiapas, Mexico. We do this for quality reasons, to make sure our French Roast stays at the top of its game. And so, for now, our French Roast is made of coffee beans from Chiapas, Mexico, specifically from Coop Maya Vinic.

Another Peru/Mexico switch that happens right around this time is in our decaf.

French Roast is a nicely consistent coffee because a lot of its flavor is a result of the roast that we use. There are going to be subtle differences between a French Roast from Mexico and a French Roast using Peru beans. The intensity is still there, the dark chocolate is there, and the smokiness is all still there. This bean, however, comes across a little smoother and nuttier, and a little less sweet. For you people who use the white stuff in your coffee, this means a little bit more to get to your "sweet spot."

Cheers, and enjoy your powerful start to the day.

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